Search Engine Optimization (SEO promotion) of a site is directed at attracting target visitors to the site by means of search engines. Today, this is one of the most profitable types of advertising on the Internet. Statistics shows that some 80% of visitors coming to a site come there by means of search engines. These visitors are potential clients interested in your goods or services. Search Engine Optimization should be carried out on the entire website. Website Optimizations can manipulate the way a website is listed on different search engines. This is an important step to be ahead of others in search engine listings.
SEO is the process in which your website undergoes redevelopment to more effectively communicate your keywords to search engines. Optimizing your website enables it to rank higher on major search engines. Search engines rank websites based on two major factors: unique content that contains pertinent keywords, and link popularity - the number of quality incoming links to your website. Other important factors that determine your ranking with search engines are the architecture of the site, the visibility of your content, its underlying code and how natural your site appears to the engines.
Generally, the higher a website ranks in natural (or organic) search engine results, the more visitors it attracts. However, the game changes daily. No knee-jerk standard responses here. At Meridianet, it is an ongoing strategic process.
Our search engine optimization services include optimizing for image and news results.
We monitor competitors' actions as they influence your search engine positions.
We optimize and distribute press releases.
We document ALL website pages so search engines find and index ALL content.
In addition, we optimize blogs—putting your voice out there farther and longer.
SPECIALTY SEO Service Details
Initial Consultation & Keywords
Our technical staff begins by checking the status of your website to ensure that the optimization process will not be encumbered by any unforeseen problems. One of our staff optimizers will then use manual searches and custom research software to gather data and create a list of the most trafficked and targeted keywords in your industry. Your optimizer will consult with you to choose the best keywords for your optimization.
Content Creation
After a list of keywords has been finalized for your website, it is passed along to our content writers. Using their training and experience, our writers will create original, unique content or revise your current site copy. Keywords will be placed in accordance with proper SEO densities while maintaining a professional copy style that is appropriate for site marketing and human readers, not just search engine “spiders.” Our writers will contact you before getting started on your content to ensure that the essence of your website is not compromised.
Website Redevelopment
Our optimization engineers will redevelop your website to seamlessly integrate the optimized content and effectively communicate your keywords to search engines. All aspects of the website – including its architecture, mega tags, alt tags, graphic text, internal link structure and subpages – will be modified to be spider friendly and to ethically meet the keyword relevancy requirements of the search engines’ algorithms. The staff of Submit Express is dedicated to maintaining the design integrity and essence of your website.
Link Development The development of incoming links from well-established websites is one of the major variables in attaining high search engine rankings. Link development is essential to your website’s success and is a major part of the optimization service that we offer. A high quantity of quality links can be developed through a variety of means, including:
One-way links from directories and other related sites
Reciprocal link exchanges with related sites
Fee-based directory submissions
Targeted link buys
Submission
After the optimization process is complete, we will submit your website to all the major search engines and directories, including Yahoo, AltaVista, HotBot, AlltheWeb, Google, AOL, iWon, Netscape, MSN, Lycos, Teoma, Ask and DMOZ (Open Directory). In addition to these submissions, we add fee-based directories such as Yahoo Directory, LookSmart and several other quality directories, which will add to your link popularity. Lastly, if your website has indexing issues, we will create and submit site maps to both Google and Yahoo via their respective programs.
Reporting
Before we start the optimization process, we will run a ranking report to determine where your website ranks with the various search engines. We will also send you the report so you can see the results. Once optimization is complete, we will run monthly reports to check on your website's progress. You will be updated with these monthly ranking report results via e-mail. In addition to the monthly ranking reports, our staff will run weekly search engine monitoring to verify that your site has not been dropped by any of the major search engines. To ensure your satisfaction, our technicians will periodically call you or email you just to check in. We also invite you to call our staff anytime with questions.
Testimonials
Below are testimonials from some very satisfied clients. Please understand that due to privacy reasons, website addresses are not provided.
Tom Homles
Category: Real Estate
"I rate their SEO service 10 plus...
Just give them something decent to work with... do not expect a miracle in one month.... it starts rocking after 3.... going hot after 6, and full blown after about one year..... search engines are like wine seasoning... it does not happen overnight and page rank has a bearing as well.. your page rank will boost with them for sure.
They are rated in the top 5 in the world, and I spent 4 weeks interviewing the top ones before choosing them.... so far so good (5 years later)....
If you want to rule in your industry... look no further. Pay the money upfront and just wait, it will all come back soon enough".
Brain McCann
Category: Airline Charters
Just implementing some of your advice from the Search Engine Strategies show in San Jose has really paid off.
September was my first full month of statistics. Our site had 2,782 unique visitors and received 3,178 search engine referrals!!
As we are targeting potential air charter customers, I was very pleased to see that we did not receive any, not even one, search engine referrals for cheap or discount airfares!!
How's that for targeting our audience??!! Again, many thanks for all your great work.
Bill Snyder
Category: Jewelry
To everyone at Meridianet:
I just wanted to drop you guys a line and say that I am now very pleased with the progress we have made. I just did some searches and found that our rankings on almost all boards have really moved up!!
Examples: search.msn.com (Keyword removed) #1
Google - Top 10 on (Keyword removed)
Yahoo - Top 10 on (Keyword removed)
So Congratulations on the move you've gotten for us. Keep up the good work and we'll continue this business relationship for a long time!
Tim Lambert
Category: Weight Loss Products
"I just wanted to let you know that over the last 30 days we had seen a steady climb in google and just this past weekend, goggle updated and we jumped onto the first page of almost everything we were going after. I just figured I would take a minute to thank you for all the hard work that you put into our site. Not to mention our site sits top 5 all over yahoo.
Thanks again our business has really exploded in the last couple months and think a great deal of it has to do with your optimization.
Best regards and thanks for the great job on our site."
Dr. Robert K. Jones
Herbal Research Inc.
"Just wanted to let you guys know that you have done a fantastic job of optimizing our site. Our traffic is through the roof, the stats are fantastic, and your service is outstanding. Thank you!"
David Atkins
Category: Business Plans
Meridianet has been our SEO provider for the last 2 years and has proven to be a great investment. They have delivered terrific rankings on the keywords that we requested (usually delivering top 10 rankings on most of our important keywords) and have always provided a quick turnaround time when re-optimization or tweaking was requested. I would definitely recommend their services to other web businesses that depend on search engines to provide visitors.
Danielle Parker, Realtor
Jupiter, FL
My relationship with Meridianet dates back to 2000. I was Interactive Marketing Manager for an online exchange when I hired your firm to drive traffic to the site. The results from your website optimization exceeded our expectations. Equally impressive was the responsiveness of all departments at Meridianet. Your expertise and advice were appreciated during the setup period, as were your tireless efforts to refine the results during the monthly maintenance phase. Your firm was directly responsible for making our company visible to its target audience, generating revenue and contributing significantly to the bottom line.
A few months ago, I started my own business as a realtor. As soon as I got my real estate website up, I called on your firm once again to begin the optimization process. Knowing the results that Meridianet generates, I felt that it was an important investment in my future. In the past month, the e-mail inquiries from my website have increased 4-fold. I now have customers calling me, having found me on search engines, and asking for appointments to show them properties. This level of visibility and response is what I was hoping for when we started the optimization process.
I am happy to recommend your services to any individual or corporation.
Brian Jamiso
Category: Real Estate
"Please extend our thanks for what you have helped us achieve here. #1 For "Virginia New Homes" on Google! This is very good as it is the strongest new homes market in the world. As of today, we beat newhomes.com and they are a big national corporation who have been top of the net for a long time."
"Just a brief note to tell you we are doing very well on all search engines.. better than ever and basically we can't do any better. It is really great now and seems to have stabilized in our favor."